Short-term investors might consider cutting losses if APRN closes below $5.50. A close below $5.50 and the stock could test its 52-week low of $4.13. According to our price analysis, the stock should catch support around $6 and again at $5.50. Swinging lower has made Blue Apron more attractive in the short and long term, in our opinion. Kozlowski turned bullish in early March and bought 10,700 shares for a total investment of $75,283 at $7.04. Shortly thereafter, the stock tanked to $4. In September 2020, the CEO bought at $6.88 and then turned around and sold two months later at $7.20.
Meanwhile, she made two purchases for a combined $130,682 since September 2020. Since 2019, she unloaded nearly $3.5 million of the food company’s stock in eight transactions. (1) As of this keystroke, Blue Apron is trading at $6.57 and has been as low as $6 since the pair opened their checkbooks, more like virtual wallet nowadays.ĬEO Linda Kozlowski has primarily been a seller of Blue Apron. For the first time in a long time, we reviewed the previous week’s roster of insider purchases and found none that fit our “Insider Buy with a Purpose.” So, we went backwards to look for some buys that we skipped over at the time and appear more attractive today than they did then.Įarly in March, Blue Apron Holdings, Incorporated’s (APRN) Chief Executive Officer (CEO) and a director bought a combined 24,790 shares of the direct-to-consumer food and ingredients company at $7.04 and $7.14, respectively.
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